Media - Part 1
28 Aug2018 Tagged as
Posted by Evolve College News
Media Tactics
This week, we launch a new two-part series on the media.
We look at the important topic of our media – something that affects us all in the modern world.
We are all consumers of media – in fact we cannot help it as it is practically in our face wherever we go, in its various forms.
The media was established to provide a service – of bringing news and updates to the general public. Would we categorise it as providing that service well?
No doubt we have all heard of tactics that can be employed by representatives in different forms of media, that may possibly leave a bit of a foul taste in the mouth. Reports of pre-forming a story and sensationalising headlines and content, ahead of a full and true enquiry, come to mind. Stories of bullying by media or them having a story they want to run, and then fitting sources into that, may have been seen or heard of.
Of course, this is not the whole media – and there are industry bodies and government regulations that are supposed to regulate all of this and keep it all in check, so that the media fulfils the duty and role it is there to serve – for the general public.
No comment is made here on the effectiveness or otherwise of the above, except to say that as members of the public we may have been part of conversations where we have heard people express that sections of the media have not behaved as we would expect, or have given a false impression in what they have published or put to air. Perhaps this is just the way it is, for now, in certain pockets of the media. No criticism is made and certainly no fingers are pointed – as that is not our role.
In addition, there are no doubt members of the media who are very committed to their role, to serve the public who consume what they publish/put to air.
However, perhaps there is more to it than that. What role is it exactly that we play as members of the public? Do we have a part in the way it all is, at present? The fascinating and revealing answer to that question is explored next week in our final article in this series.
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